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Arouse woman’s attention about the importance of early detection of cervical cancer, Seegene started a TV advertising campaign on August 1st. As a part of the continued effort, it also ran an ad in movie theaters showing the film 'My Brilliant Life.’
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Starting with the HPV DNA test campaign, Seegene plans to promote molecular diagnostics to more people. The company will continuously strive to provide medical services that satisfy both patients and doctors through early diagnosis, which is the key advantage of molecular diagnostics, and treatment customized to individual genetic characteristics.